Approached by the advertising industry AGAIN

Once again, I've been approached by "the industry" (the advertising industry if you haven't been following my blog) to give them urgent advice on how to resolve the crisis with PG-Tips tea advertising campaign.

Fortunately, I did a big shop in the week so I wasn't down the shops when the plea for help came in. Read and learn from some classic AND sharp Mrs Belmot advice.

You don't have to bother reading the whole page as a lot of it is quite panicky and distressing if you're not a professional. Skip to the end for the resolution.

This picture helps prove my claim:


Chimpy is the best adjective to use, if you're stuck for one. It's the combination of hair, wrinkles and chin.